Cherry On Top is a whimsical sundae bar that immerses customers in the colorful and stylish designs of the 1960s. The brand's visual identity draws inspiration from the Pop Art and Mod movements, utilizing playful colors and recognizable imagery created from geometric shapes and clean lines. The primary logo features bold, sans-serif typography with cherries cleverly incorporated by connecting the ‘o’s of 'on top,' reinforcing the theme of transforming an everyday activity into a memorable experience.
ART DIRECTION: BRYAN SATALINO
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